When it comes to growing a successful business, marketing advice can be overwhelming. While much of today’s focus is on digital and content marketing, it’s essential not to overlook time-tested methods that continue to deliver powerful results. One such method is pylon signs—a proven, impactful marketing tool.
A pylon sign is a freestanding ground sign designed to display the name and logo of one or more businesses. These signs are ideal for boosting visibility and attracting attention from a distance. They can be used by individual businesses looking to increase their presence or by multi-tenant buildings housing multiple businesses that need prominent advertising.
Pylon signs are commonly placed in high-traffic areas such as plazas, business centers, malls, hotels, restaurants, and gas stations. They are also a hallmark of many successful stand-alone restaurants and retail stores.
Not all pylon signs are the same. In fact, there are three main types of these towering signs:
These classic signs display messaging on one or both sides and typically stand 80-100 feet tall, making them highly visible from a distance.
Similar in design to single-pole signs but offering enhanced structural stability and strength, making them ideal for larger, heavier signage.
Resembling monument signs, custom lightbox pole signs are typically placed near entrances and exits. They are commonly used in shopping malls to showcase the names and logos of tenant businesses.
Selecting the right pylon sign depends on several factors, including your target audience, building structure, and roadside visibility. At UpDog Signs, we work closely with you to determine which type of pylon sign will best meet your business needs and goals.
The cost of pylon signs varies based on the sign’s type, size, materials, and customization options. If you’re curious about what it would cost to install a pylon sign on your commercial property, contact UpDog Signs today for a personalized quote and expert consultation!
At UpDog Signs, we provide a range of customization options to make your pylon signs stand out and effectively promote your business. Our custom features include:
Enhance your visibility with dynamic LED message boards that display your company tagline, brand message, or promotional offers in real time.
Increase nighttime visibility with illuminated pylon signs designed to capture the attention of passing drivers, ensuring your business stays visible 24/7.
Pylon signs are a powerful marketing tool for businesses aiming to attract commuter and pedestrian attention while making a lasting impression on potential customers. Custom pylon signs help businesses stand out from the competition by increasing visibility and directing foot traffic to their location.
These signs are particularly effective for identifying industrial complexes, retail centers, and car dealerships. Available in various sizes and shapes, pylon signs can be customized to fit a wide range of design preferences. They can be crafted to complement storefronts with smaller, more refined designs or made large enough to attract attention from a significant distance.
Investing in a pylon sign is a significant decision, but for many businesses, the advantages far outweigh the initial cost. Here’s why a custom pylon sign can be a game-changer for your business:
Pylon signs are designed to be tall and highly visible, allowing them to stand out from the competition. Their impressive height ensures they can be seen from great distances, drawing in potential customers long before they reach your location.
Lit pylon signs remain visible even in low-light conditions, making them ideal for businesses that operate during evening hours or around the clock. Gas stations, convenience stores, and 24-hour establishments can benefit greatly from this feature.
Unlike many other sign types that require mounting, pylon signs are freestanding. This versatility allows for strategic placement in high-traffic areas to maximize visibility and attract more customers.
By combining these powerful features, pylon signs can significantly boost your business’s visibility, reputation, and customer engagement. Contact UpDog Signs today to learn how installing a custom pylon sign can be one of the best marketing decisions you’ll ever make!
With so many external signage options available, when does investing in a pylon sign make the most sense? It all depends on how you plan to use the sign. Here are some of the best applications for these tall, illuminated signs:
Provide advertising space for all your tenants, ensuring their businesses are visible and easily located by potential customers.
Capture the attention of drivers far beyond the reach of smaller signs. Pylon signs help draw traffic from main roads and highways.
Stand out in busy commercial areas filled with competing signs, including channel letters and other illuminated signage.
Since pylon signs are freestanding, they can be installed in strategic or unconventional spots, enhancing their effectiveness and visibility.
Those who are looking for a pylon signs maker in the Inland Empire could not do better than choosing the team at Major League Signs. Contact us to get started.
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